Executive Development Programme in Account Growth in Sales
-- ViewingNowThe Executive Development Programme in Account Growth in Sales is a certificate course designed to empower sales professionals with advanced skills required to drive growth and maximize revenue in the modern business landscape. This programme emphasizes the importance of strategic account management, customer-centric selling, and data-driven decision making in sales.
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⢠Understanding the Sales Funnel: The sales funnel, also known as a purchase funnel, is a consumer focused marketing model which illustrates the theoretical customer journey toward the purchase of a product or service.
⢠Building a Sales Strategy: A sales strategy is a blueprint for how a company will sell its product or service to its target customers.
⢠Identifying Key Accounts: Key accounts are those customers that provide a significant portion of a company's revenue.
⢠Developing a Sales Plan: A sales plan is a document that outlines how a company will achieve its sales targets.
⢠Account Management Techniques: Account management is the process of managing a company's interactions with its customers.
⢠Relationship Building: Building relationships with key accounts is critical to maintaining and growing the revenue generated by those accounts.
⢠Sales Forecasting: Sales forecasting is the process of estimating future sales.
⢠Understanding Customer Needs: Understanding the needs of key accounts is critical to meeting and exceeding their expectations.
⢠Negotiating Skills: Negotiating skills are essential for maximizing revenue and profitability in key accounts.
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